Northwest Mailing Service and Metrics Marketing Group Announce Mobile Barcode Program in Conjunction with the USPS Summer Promotion

Cleveland, OH (PRWEB) June 07, 2011

Northwest Mailing Service, a leading direct mail provider, and Metrics Marketing Group, an analytics-driven database marketing and interactive services firm, announce a new Mobile Barcode Program in conjunction with the United States Postal Services (USPS) Mobile Barcode Promotion a summer promotional campaign that provides business mailers with an upfront 3 percent discount on mailers that include a two-dimensional barcode. The goal of the Mobile Barcode Promotion is to increase awareness of mobile technology and to demonstrate firsthand to mailers how mobile barcodes can increase the value of mail.

The USPS summer promotion runs from July 1, 2011 through August 31, 2011 and encourages all companies, including mail service providers who utilize Standard or First Class letters and flats with postage paid permit imprint to participate. In order to receive the 3 percent discount, the USPS requires that each mailer include a marketing related two-dimensional barcode that can be read or scanned by a smartphone.

Northwest and Metrics Mobile Barcode Program allows marketers to take advantage of USPS summer promotion by offering QR code creation, implementation and data tracking. A QR code, or Quick Response code, is a specific two-dimensional code readable by particular barcode readers and all smartphones - it holds dense information in a concise electronic form. Participants must submit a desired URL that they want the mobile barcode to direct their customers to and Northwest will create the QR code, print it on direct mail pieces, provide quality control to ensure that the code is readable by 99 percent of smartphones and submit participants information to USPS to receive the discount. Metrics Marketing will utilize their in-depth analytic capabilities to track the QR code scans for basic response rates and individual response information that are reported back to the marketer. Together, Northwest and Metrics have designed an end-to-end mobile barcode marketing solution.

We have been creating and implementing QR codes for several of our clients direct mail programs and we have seen tremendous results, commented Tom Ragen, CEO at Precision Dialogue. With our new Mobile Barcode Program, we hope to convey to marketers that implementing QR codes into direct mail pieces is easy and effective at gathering data on their customers.

Headquartered in Cleveland, Metrics Marketing provides sophisticated data analytics and automated marketing solutions combined with robust multi-channel message delivery. Northwest Mailing Service, located in Chicago, is a leading direct mail provider and their direct marketing experts optimize the lettershop process, from unique designs and formats to postal optimization. The two operating companies form Precision Dialogue a firm intent on delivering the promise of customer relevance with a comprehensive, end-to-end solution.

Those who are interested in participating in Norwest and Metrics Mobile Barcode Program should attend the upcoming webinar: http://www.brighttalk.com/webcast/2099/30175, visit, http://www.nwmail.com, or contact Amy Bamberger, Account Manager at Metrics Marketing and Northwest Mailing Service, at abamberger(at)metricsmarketing(dot)com or by phone (773) 749-8317.

About Northwest Mailing Service

Northwest Mailing Service, a Precision Dialogue company, is one of the nations leading direct marketing providers with over a half-century of experience creating effective direct marketing campaigns. Combining traditional systems and equipment with innovative, new technology allows Northwest to offer such services such as data management, direct marketing consulting, distribution, format design, lettershop, printing options and print technology. Northwest Mailing Service is located at 5501 West Grand Avenue in Chicago, Illinois. Additional Information can be found at http://www.NWMail.com.

About Metrics Marketing

Based in Cleveland, Metrics Marketing offers comprehensive analytics-driven database and interactive marketing services that include: automated/triggered marketing systems, marketing database development and hosting, email strategy and deployment, predictive modeling, segmentation analysis, search marketing, creative services, website design, development and hosting, e-commerce solutions, web usability, web analytics, user research, traditional market research and Customer Relationship Management (CRM) strategy consulting. Metrics Marketing Group is located at 905 Corporate Way in Westlake, Ohio. Additional information can be found at http://www.metricsmarketing.com.

Media Contact:

Megan Smargiasso

440.471.6011

msmargiasso(at)metricsmarketing(dot)com

twitter.com/MetricsMrktg

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Free Nero Kwik Media Software Enhanced With Photo Book Service

Glendale, Calif. (PRWEB) November 07, 2011

Just in time for the holidays, Nero

Imaging Industry Leader Launches TheBigScan.com- A Unique Large-Format Scanning Service

Boson, MA. (PRWEB) July 20, 2011

We created TheBigScan.com to provide a service that simply doesnt exist: making the safest, highest quality scans of large originals, says John Lorusso, president of Parrot Digigraphic, LTD., the parent company of TheBigScan.com. You need to use the right tool for the job, and thats the Cruse Synchron system for reflective work, and the Kodak iQsmart3 scanner for film, and were the only people who have this equipment, know how to get the most from it, and make the service available to the public.

When faced with oversized originals, most labs and service bureaus will either use a digital camera and a copy stand to photograph them, a large flatbed with stitching software, or one of the so-called large-format document scanners designed for scanning technical documents and maps for low-fidelity presentation purposes. None of these solutions provide a true high-quality scan, and, in the case of the map and architectural drawing scanners, often cause serious damage to valuable originals. They just cant compete what the folks at TheBigScan.com are running.

The core of the equipment at TheBigScan.com is the Cruse Synchron system - long the favorite of museums, archives, publishers, government agencies and libraries for getting the absolute best resolution and color fidelity safely from irreplaceable originals and now, through TheBigScan.com, available to artists, collectors, galleries as well as historical societies, architects and small museums.

We can scan literally anything said Ted Dillard, Imaging Services Manager at TheBigScan.com, from vintage posters to maps and charts, to textiles, wallpaper, collage work, and even 3 dimensional pieces that require huge depth of field like pinball playtables. Weve even scanned body art on a full-figure, live body.

Besides the ability to scan large work, up to 48 x 72 in one pass, we have almost unlimited control over the lighting. I look at it more as if Im taking a photograph than making a scan, honestly We can enhance the texture of a piece, as in a painting with a strong brush stroke, or we can minimize it, as with a damaged, historical piece. Its like no other capture system Ive ever worked with, Dillard, a 25-year veteran commercial photographer continues.

At a 48 x 72 single-pass capture, the ability to do high-quality multi-pass scanning for even larger originals, and a high resolution, high DMAX film scanning capability of 12 x 18, TheBigScan.com seems a fitting title.

Because TheBigScan.coms pricing is in line with typical service bureau prices, they attract corporate, education and government clients, independent artists and individuals as well as providing support for the trade: Gicl

New Service From Doxim Helps Credit Unions Streamline and Enhance Year End Tax Form Processes

Toronto, ON (PRWEB) June 14, 2011

Provides Members With Convenient Online Access To Tax Documents While Reducing Mailing Costs

News Facts

Doxim Inc., (http://www.doxim.com), North Americas leading provider of web-based e-statement, enhanced statement and document imaging solutions for financial service providers, today announced its plan to launch its Doxim TaxPack solution to its Credit Union clients.

Doxim TaxPack has been successfully commercialized to the Canadian wealth management sector for several years and now brings streamlined tax form processing services to the Canadian Credit Union community for the 2012 tax season.

Doxim TaxPack takes the headache out of the year-end tax process. It is a fully automated solution that manages all aspects of the tax form processing, from receipt of initial files, right through to insertion into the postal system and/or upload to an online document repository.

Easy On-line Access

Doxim TaxPack, coupled with Doxim Enterprise Content Manager (ECM) a secure online document repository facilitates the delivery of tax forms to members via their online banking portal, allowing them to access their tax forms conveniently online, whenever they need to.

As Doxim ECM is already fully integrated with the MemberDirect banking portal, many Canadian Credit Unions will be able to immediately offer their members online access to their 2011 tax forms via the MemberDirect eDocuments service.

The Doxim TaxPack is quick and easy to customize, which allows certification for other banking portals to be achieved with very little effort.

Lower Mailing Costs

The advanced form processing and handling capabilities built into Doxim TaxPack allows multiple tax form types to be merged into one print output, which allows all these forms to be mailed in one envelope. This leads to significant cost savings compared to mailing each form individually in its own separate envelope.

Real-Time Online Status Reporting

Doxim TaxPack also provides a real time portal for customers, making it easy to get the up to date status on all the tax forms that have been submitted for processing. Clients can simply log into the online portal to obtain a real-time update on the current production status of each of their tax form jobs so that they can respond efficiently to member inquiries.

Executive Quote:

The time consuming and costly process of delivering tax forms at year end is fraught with headaches, says Chris Rasmussen, President and CEO at Doxim. Doxim Tax Pack helps deal with all these issues, cutting costs significantly, while adding huge value to the tax form distribution process, especially when it comes to providing Credit Union staff and members with online access to tax documents. We believe it will be very well received by the Canadian Credit Union marketplace.

Chris Rasmussen,

President & CEO, Doxim