Horse Gold, developers and manufacturers of GastroMax3 oral paste, the industrys most advanced equine gastric ulcer prevention solution, announced the launch of a new not-for-profit pilot program under the companys channel sales division. Through the program, equine not-for-profit organizations benefit both from selling the product at a profit and receiving donations. The first participants are Elite Thoroughbred Adoptions in Loxahatchee Groves, Florida, and Horses Healing Hearts in Wellington, Florida.
According to Scott Mangini, PharmD, developer of GastroMax3 oral paste and vice president of Horse Gold, Jodi Siegel, director of public relations and channel sales, came up with the idea for the program after meeting Liz Olszewski, founder of Horses Healing Hearts (HHH).
Through interaction with and care of horses, HHH teaches coping skills to children whose families have been torn apart by drug and alcohol problems. Consumers who want to assist HHH can purchase GastroMax3 oral paste directly from HHH at http://www.hhhgm3.org or by printing a coupon and using it at participating feed and tack stores. HHH is managed by Olszewski, whose childhood was affected by parents who abused drugs and alcohol.
Upon a recommendation from store manager Holly Morrell at Grand Prix Feed and Supplies in Wellington, Fl., a participating store, Siegel also contacted Sonia Stratemann of Elite Thoroughbred Adoptions about participating in the program. Thats when the fun really began, Siegel said. We discovered the two organizations have a lot in common. Not only will they both benefit from this program, but they are going to begin working with one another to help both Lizs kids and Sonias horses.
The mission of Elite Thoroughbred Adoptions (ETA) is to help ex-racing horses find new careers, whether it is being a family pet, trail horse, polo pony, show horse, barrel racer or pasture pal. ETA is one of the original foster homes working with the Florida Thoroughbred Retirement and Adoptive Care (TRAC) organization. Many of the horses need help becoming re-socialized to a new environment, because race horses are often kept in stalls most of their lives. They need help adapting to freer environments. Some of the horses who come to ETA have been neglected or mistreated, but most need physical rehabilitation.
In my own life, I dont know what I would have done without horses, said Stratemann. Its all incrediblethe opportunity for profit, Jodis donation, and the things we will be able to do with Lizs kids to help both kids and horses. On top of that, I am extremely impressed with GastroMax3 paste. Thats what Im most excited about at the moment. Stratemann said after only a few days of using GastroMax3 paste, two of her horses who suffered from the symptoms of ulcers were showing signs of improvementone was eating noticeably more and one was sweating more normally.
Olszewski expects ETA horses and HHH children to get along well and help one another heal. Horses are feeling detectors, she said. They can sense when a person is not being open and honest, and that encourages kids to share whats bothering them. It helps them open up and heal their pain. Experienced HHH volunteers assure the children stay physically safe while working with the horses, and the organization is planning to bring on board certified counselors to assist with the one-of-a-kind program in the near future.
Its amazing to me that the missions of these two organizations are so parallel, said Siegel. The horses of ETA are going through the stress of career and life changes and the children of HHH also are working to overcome the stress of negative family situations. These are perfect charities to associate with GastroMax3 oral paste, because the product prevents equine gastric ulcers, one of the most common ailments affecting race horses.
Mangini said, We are excited to be able to offer this opportunity for equine not-for-profits, and Im proud of Jodi for throwing in some of her own money to sweeten the pot for our first two participants. It just goes to show how dedicated our people are to the horses and this industry. Horse Gold has always been about horse health. Of course we make some profit on the sales of GastroMax3, however we are exceptionally proud of the fact that our sales model focuses on horses more than money, and these organizations will benefit. On top of that, Equine Gastric Ulcer Syndrome (EGUS) is such a widespread problem, and this gives us a way to really make a dent in the problem. Horse Gold requires all resellers to adhere to a strict pricing structure that keeps the price low: $ 21.95 MSRP per syringe with a light discount for purchases of seven or more.
In addition to his role at Horse Gold, Mangini owns a Florida racing stable and manages a farm. He formulated GastroMax3 oral paste to prevent debilitating equine ulcers using omeprazole, a protein pump inhibitor that blocks the production of acid, plus two supplemental ingredients specifically formulated to magnify omeprazoles effectiveness.
